Process

‍

We went over a couple of designs and eventually adapted her quality art pieces to the web especially with the 2022 demands and competitive photography landscape

I developed a new content strategy and a website concept tailored to the goals, which was then translated into a design. All texts, images and videos have been redefined and revised.

‍

• UX Research was made into the target client base and what they will respond to according to their Persona/ Avatar
• Mobile and Desktop Wireframes created

‍

‍

‍

Mobile Responsive

‍

Despite the class-leading level of animations on each page of the website, all that eye candy was translated perfectly to mobile versions

‍

This means you get mostly the same experience no matter what screen you're using

• Regular Phone
• Phone in Landscape Orientation
• Tablet
• Tablet in Landscape Orientation
• Laptop
• Ultrawide Monitors

‍

‍

Loading Speed & Snappiness

‍

The website has class-leading loading speed.

• A-Grade Loading Time according to GTmetrix
• 95% Performance & Structure score (which is basically unheard of in the industry)

‍

1 - 2 seconds loading time whilst having eye-catching animations and effects all across the website is a true testament to the work put in to streamline the code and make it as "lean 'n' mean" as possible.

‍

Impressive Animations

‍

By incorporating visual elements such as images and animations that have been proven to improve the user experience, a visually impressive website was created that delivers solid results to her brand.

‍

Results

‍

Within the first 24 hours of creating the new website:

1. The brand new website generated a lot of buzz, dozens of glowing praise for the new design throughout Instagram and Twitter.

2. Existing customers gave glowing reviews of the website and it allowed her to charge higher prices due to the increased perceived value of her artwork to the marketplace.
3. She was able to go from previously not having a web presence, to having a premium home for her photography portfolio.